Click here for full details about exhibiting at
the Convention!
Click here for a PDF copy of the Registration
Form!
Please join us for TIA’s 32nd Annual Convention and Trade Show
April 7-10 at the Hilton
Tucson El Conquistador Golf & Tennis Resort located in
Tucson, AZ.
This is the place to be for education, seminars, peer to peer
contacts and the way to keep up with the latest developments in our
industry. Even the location is first class.
The World’s Largest Gathering of
Brokerage-based 3PLs! More than 500 Attendees!
90% of Attendees are Decision Makers, Not Vendors!
Click here to view the entire Convention & Trade
Show brochure as a pdf file
16
Educational Sessions in 4 Tracks! Mix and match and create a
unique education experience for you.
5 Plenary Sessions on Topics That Affect Every
3PL!
3 Pre-Conference Seminars!
The Largest Trade Show for Brokerage-based 3PLs!
Outstanding Opportunities to Build Relationships at numerous Networking Events!
Golf
Outing!
Silent Auction!
Price Includes 3 Receptions, 2 Breakfasts, 1 Lunch, and the Awards
Dinner!
Multiple Attendee Discounts!
New Member Discounts!
Your Competitors Will Be Here! Where will you be when they are learning
how gain market share at the expense of competitors.
Still need reasons to attend? After you read this
article by Annette Petrick, click here to register.
 Minute Marketing Tips on easy, inexpensive ways to
bring your name before customers and carriers
by Annette Patrick
Come Bounce at the TIA Convention
“I don't measure a man's success by how
high he climbs but how high he bounces when he hits
bottom.” General George S. Patton.
Is this your year to bounce? Many companies are, you
know. For all the transportation intermediaries who have left the
business in the last couple of years, there are firms that are holding
their own and even gaining ground.
How do they do it? That’s the question you get to ask and
answer at the 32nd Annual TIA convention in Tucson in
April. There are educational sessions that will analyze the new
business climate and explore the landscape of opportunities.
There’s a panel of transportation marketing professionals who will
show you how it’s done. You’ll hear what kinds of
industries are moving freight now and which are gearing up for
expansion.
Perhaps even more important than the planned sessions are the
opportunities to rub shoulders with others in your business. Where
else can you get that? TIA offers the ONLY platform for networking
with your peers. It’s not a secondary benefit of your
attendance. When you measure return on the investment of signing
up. It could be the most important part of your time in
Arizona.
The leadership of TIA recognizes that your next best business idea or
inspiration may come from a fellow TIA member. You will find a
generosity of spirit among the men and women who own and manage
TIA-member companies. Remember, these are not just any brokers off
the street. These are the folks who are making a go of it in the
business or have already reached the pinnacle of success. They
support the organization and attend its events because they want to
learn from others too. And those who have made it are willing to
help others along the way. They are your best source of learning
how it’s done.
You’ll find discussions going on about infrastructure of the
brokerage in the new business climate. You’ll hear
evaluations of software. Find out how brokers are using CRM to
create customer loyalty. See who is doing well at recruiting
agents and hear how good employees are being incentivized. The
biggest “A-Ha” you take home may come from the man or woman
seated next to you at a meal, a coffee break, a session or the trade
show.
Another source of stimulations are the associate members of
TIA. Many are exhibitors in the trade show. Others attend
the convention to keep up with the industry and the members who are
their clients or customers. Again, these are not “just
another vendor.” These are people who know your business,
are aware of your challenges, feel your pain. They too give
generously of their time and advice on how to grow, prosper and
expand.
2010 has a new business climate. Using old tools and waiting
for things to turn around won’t get you there. It will take
new approaches, new thinking and a clear path to succeed in this
decade. Let TIA put you in touch with the folks whose interaction
will inspire you to new heights of achievement.
If you expect to bounce off the bottom this year, or just leap up
from where you are, come to the 32nd Annual TIA Convention
& Trade Show, Wednesday, April through Saturday, April 10 at the
Hilton Tucson El Conquistador in Tucson, AZ. I’ll be
there. Hope you will too.
Annette Petrick heads Petrick Outsourcing in Toms Brook, VA,
specialists in marketing and management consulting for transportation
intermediaries .Details – www.transportmarketing.com.
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