Advanced Techniques to Acquire, Develop, and Retain a Powerful Carrier Base
Building a strong and dynamic carrier base is essential to
brokerage growth. Too often, the pull for spot market, transactional business
leaves brokers without a core base of carriers to manage the expanding business
needs of clients and prospects. By developing the carrier relationships to
support client needs, brokers can create sustainable solutions for longevity
Day 1: Defining the Carrier Sales Program
Creating a program focused on carrier relationships and solutions provides more
efficient load coverage and allows for energy to work on more strategic
approaches to customer opportunities.
Day 2: Managing Carriers to Promote
Building intimacy and commitment across the carrier relationship, brokers can
match needs of customers to the carriers to create long term network solutions.
Day 3: Non Traditional Carrier Sources
Utilizing alternative methodology to find, recruit and source capacity allows
brokers to expand their reach and leverage the diversity of carrier options throughout the network.
Presenters: Joel McGinley
Tuesday, June 19th through Thursday, June 21st
2:00 PM ET – 3:00 PM ET each day
$295 for Members