New Employee Orientation

Teaching your new employees the basics of brokering in addition to your office operations is a challenge, so let TIA ease the burden with our unique New Employee Orientation (NEO) course. This course covers all the basics: rules and regulations, how to sell, business ethics, and more!
  • This course is online and self-paced
  • Course consists of 10 learning modules with assessments for each section, as well as a final assessment
  • Completion time is between 15-20 hours
  • The member price for the course is $525, with a 10 percent discount when registering four or more employees for the course.
Register

Pricing:

# of Registrants Member Non-Member
1 $525 $650
3-5 $450 n/a
6+ $425 n/a

TIA New Employee Orientation Objectives

Module 1: Introduction
This module introduces brokerage in the 3rd-party logistics industry. Students completing this module will:
• Receive a brief overview of the transportation industry
• Understand key legal, regulatory, organizational, and business-related issues

Module 2: History of Transport

This module discusses the history of the transportation industry. Students completing this module will:
• Receive a brief history of the transportation industry and the impact both economic and non-economic regulation and deregulation have had on the marketplace
• Understand the role of government in the transportation industry
• Understand the history and impact of government regulatory policies of the 1930’s, and subsequent industry deregulation acts of the 1970’s
• Receive insight into industry deregulation, its impact on the marketplace, and how transforming the industry into a free marketplace created the need for brokers
• Understand the evolution and eventual elimination of the Interstate Commerce Commission (ICC) and the current role of the Surface Transportation Board (STB)

Module 3: How it all Works
This module takes students through the basics of the brokerage business. Students completing this module will:
• Understand how to apply business processes that improve profitability and customer satisfaction
• Understand the broad transportation marketplace, its key terminology, and operators
• Understand how to handle the key types of freight and/or cargo in a proper and profitable manner

Module 4: Regulations and Licenses

This module discusses basic rules, regulations, and licenses. Students completing this module will:
• Understand key business processes that must comply with legal requirements to support a financially successful transportation brokerage business

Module 5: Responsibilities for Damage
This module discusses the responsibilities for cargo loss or damage. Students completing this module will:
• Understand carrier, shipper, and broker responsibilities
• Understand legal transportation documentation, including the Bill of Lading

Module 6: The Broker’s Job

This module discusses the broker’s job. Students completing this module will:
• Understand the role a broker plays in serving the transportation marketplace
• Understand the different tasks the broker must accomplish to complete the broker’s job
• Receive examples of how brokers effectively match freight to be hauled with freight services providers
• Receive information on transportation rates, calculations of appropriate broker price, and how to negotiate with customers
• Understand the contractual processes associated with being a transportation broker, including key contractual issues like price, pick-up, and delivery locations
• Understand contractual and regulatory documentation, and helpful analytical tools necessary to operate a successful transportation brokerage business

Module 7: Office Operations
This module discusses the basics of office operations required to support a successful brokerage business. Students completing this module will:
• Understand the required software and knowledge necessary for successful operation of a transportation brokerage
• Provide information on key internal and external resources available to a transportation broker, and how to find, build, and foster those resources for maximum benefit

Module 8: Ethics
This module discusses the important issues of ethics in transportation brokerage. Students completing this module will:
• Receive a definition and solid understanding of ethical business practices, and an illustration of the impact ethical behaviors have on the successful operation of a transportation broker
• Receive overview, discussion, and examples of ethical and unethical business behavior, and the impacts of ethical practices on business relationships and compliance with legal and regulatory statutes

Module 9: Marketing and Sales
This module introduces fundamental marketing and sales business concepts. Students completing this module will:
• Understand and apply basic sales and marketing practices to a transport brokerage
• Receive simple steps and suggestions aimed at enhancing the ability of the brokerage business to identify target markets, practice effective communications, properly plan for a sales encounter, execute the sales process, close on the sale, and follow up with customers

Module 10: Load Assignment

This module discusses the logistics around moving a load and satisfying your customers’ needs. Students completing this module will:
• Understand the process of assigning a load and the important elements of information required for successful load assignment operations
• Understand how to troubleshoot and effectively correct any shipments not in accordance with the prescribed plan
• Understand how to define a customer, including who they are, and how or when one may need to alter the relationship with one’s customer

MORE INFORMATION ABOUT THIS TIA EDUCATION COURSE

TIA is the premier organization for third-party logistics professionals in North America and abroad. Membership at TIA adds value to your business and provides resources for growth.
Learn More

Alliances